Over 22 Years ago, Chrissie Rucker had a vision: to
create a company that specialised in stylish, white homewares,
combining the highest quality with affordable prices. She
envisioned creating a seamless shopping experience across
every channel, from beautiful stores to online, making
customers feel wonderfully welcome at every touchpoint.
What started as a range of white essentials for the linen
cupboard – plump duvets, crisp sheets and fluffy towels – has
gradually grown into the ultimate luxury lifestyle destination
for your home, wardrobe, and little ones. From waking up in
crisp white sheets to the feel of whisper-soft cashmere against
your skin, we believe in using the very best you can afford,
every single day, seeking pleasure in the simplest of moments.
| price | 20, 25, 50, 100, 200, 250, 500 |
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